Bernhoft
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
70,738
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2026-02-12 04:39:53 UTC
Genres
Biography
Initially gaining recognition as the lead singer of rock band Span, Bernhoft later pursued a solo career, delving into soul music under his surname. Known for his live looping techniques, he utilizes a loop pedal to craft intricate and dynamic arrangements by layering vocals and instrumental parts. Residing in North London, he has cultivated a dedicated following drawn to his stylish and inquisitive approach to music.
Bernhoft speaks to 25-34 & 18-24 audiences with measurable traction in UNITED STATES, BRAZIL, FRANCE. Composition is heavily male (66%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (555 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near MOOG, Ampeg, Akg, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 70,738 · Engagements 758 · Rate 1.1% Posts 810 · Views 3,750 · Avg Likes 754 · Avg Comments 25 · Avg Views 3,750 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 40% 18-24: 34% 35-44: 15% 45-64: 8% |
Largest: 25-34 (40%); next: 18-24 (34%) |
| Gender Split |
Female: 34% Male: 66% Non-binary/Other: 0% |
Skews male (66%) |
| Top Countries |
UNITED STATES (26%) BRAZIL (10%) FRANCE (7%) NORWAY (7%) UNITED KINGDOM (6%) |
Top regions: UNITED STATES (26%), BRAZIL (10%), FRANCE (7%) |
| Platform Engagement | Instagram: 705 avg likes/post · Youtube: 555 avg views/post | Best reach: Youtube 555 avg views; best engagement: Instagram 705 avg likes |
Top Brand Affinities
MOOG
Ampeg
Akg
Sennheiser
Pro Tools
Akai
Ableton
Amazon Music
Spotify Music
NBC
Bose
Carlsberg
| Brand | Category | Score |
|---|---|---|
| MOOG | 40.01 | |
| Ampeg | 33.04 | |
| Akg | 25.66 | |
| Sennheiser | 19.26 | |
| Pro Tools | 17.23 | |
| Akai | 16.75 | |
| Ableton | 14.49 | |
| Amazon Music | 11.82 | |
| Spotify Music | 7.94 | |
| NBC | 6.75 | |
| Bose | 5.94 | |
| Carlsberg | 5.62 | |
| Kickstarter | 4.75 | |
| Beats Electronics | 3.90 | |
| Lollapalooza | 3.63 | |
| Nespresso | 3.55 | |
| SoundCloud | 3.48 | |
| Tinder | 2.75 | |
| Fujifilm | 2.67 | |
| IKEA | 2.61 | |
| Aperol | 2.60 | |
| Showtime | 2.57 | |
| Yamaha | 2.55 | |
| Airbnb | 2.48 | |
| Guinness | 2.45 | |
| Paramount Pictures | 2.40 | |
| Polaroid | 2.36 | |
| MTV | 2.26 | |
| Lego | 2.25 | |
| Coachella | 2.22 | |
| BBC | 2.16 | |
| Nickelodeon | 2.14 | |
| Kodak | 2.08 | |
| Ray-Ban | 2.04 | |
| Dr. Martens | 2.04 | |
| LEGOLAND | 1.97 | |
| Warner Bros | 1.96 | |
| musical.ly | 1.93 | |
| HBO | 1.91 | |
| Volvo | 1.89 | |
| Pepsi | 1.85 | |
| Tesla Motors | 1.83 | |
| GoPro | 1.77 | |
| ASICS | 1.75 | |
| Star Wars | 1.74 | |
| Cadillac | 1.73 | |
| Sony | 1.65 | |
| Jaguar | 1.58 | |
| Heineken | 1.55 | |
| Harley-Davidson | 1.52 |
Official Profiles
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LoginArtist: Bernhoft
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-13 08:00 UTC | Bernhoft | Lido | Berlin, Germany | |
| 2026-02-14 03:00 UTC | Bernhoft | Lido | Berlin, Germany | |
| 2026-02-14 08:00 UTC | Bernhoft | Uebel & Gefährlich | Hamburg, Germany | |
| 2026-02-15 03:00 UTC | Bernhoft | Uebel & Gefährlich | Hamburg, Germany | |
| 2026-02-24 03:00 UTC | Bernhoft | Merleyn | Nijmegen, Netherlands | |
| 2026-02-25 03:00 UTC | Bernhoft | Bitterzoest | Amsterdam, Netherlands | |
| 2026-02-27 03:00 UTC | Bernhoft | Cabaret Voltaire | City of Edinburgh, United Kingdom | |
| 2026-02-28 03:00 UTC | Bernhoft | SOUP | Manchester, United Kingdom | |
| 2026-03-01 03:00 UTC | Bernhoft | 229 | London, United Kingdom | |
| 2026-03-12 03:00 UTC | Fasching 2026 | Stockholm City | Stockholm, Sweden | |
| 2026-03-22 02:00 UTC | Bernhoft | Amager Bio | Copenhagen, Denmark |
